Common Listing Rejection Reasons & How to Fix Them

Understanding the most common rejection reasons will help you create compliant, high-quality listings that customers trust.

Listings missing essential details like SKU, price, or description cannot be approved. Incomplete information leads to customer confusion and potential disputes.

• Double-check all required fields: product title, SKU, price, stock quantity, and category
• Ensure your description clearly explains what the customer is purchasing, including materials, dimensions, and usage
• Remove placeholder text like "Lorem ipsum," "TBC," or "Coming soon"
• Add accurate product specifications and care instructions where applicable

⚠️ Warning: Missing or inaccurate details can lead to disputes, refunds, or compliance issues that affect your seller rating.

Blurry, watermarked, or non-representative images are one of the most common rejection reasons. Customers rely on images to make purchasing decisions, so quality matters.

• Upload clear, high-resolution images (minimum 1000 x 1000 pixels) that accurately show the product
• Use a plain, distraction-free background where possible, white or light neutral tones work best
• Remove text overlays, borders, promotional banners, or unrelated logos
• Show multiple angles and include lifestyle images where appropriate
• Ensure the product fills at least 85% of the frame

💡 Pro Tip: Natural lighting produces the best product photos. If you're photographing at home, shoot near a window with indirect sunlight for professional-looking results.

Some products cannot be sold on Elexbig for legal, safety, or brand protection reasons. This includes counterfeit goods, hazardous materials, and items restricted under Nigeria law.

• Remove any listings that fall into prohibited categories
• If your product requires special approval (e.g., certain cosmetics or therapeutic goods), complete the required documentation before submitting
• Ensure you have the legal right to sell branded products if you're not the manufacturer

⚠️ Important: Repeatedly uploading restricted products may result in account suspension. When in doubt, contact Vendor Support before listing.

Listings that exaggerate claims, use excessive capitalization, or include irrelevant keywords create poor customer experiences and will be rejected.

• Keep titles clear, accurate, and concise (aim for 60-100 characters)
• Include essential attributes: brand, product type, key feature, size/quantity
• Use proper capitalisation, avoid ALL CAPS or Unnecessary Capitals
• Remove keyword stuffing and irrelevant terms that don't describe the actual product
• Avoid unverifiable claims like "best in the world" or "miracle cure"

✨ Good Example: "Organic Manuka Honey Face Cream 50ml - Hydrating & Anti-Ageing"
❌ Bad Example: "BEST FACE CREAM!!! Anti-ageing wrinkle moisturizer serum lotion organic natural beauty skincare"

Placing products in the wrong category or failing to set accurate attributes prevents customers from finding your products and may trigger automatic rejections.

• Choose the most specific, relevant category for your product, not the broadest one
• Add accurate attributes such as size, material, colour, and style
• Review category-specific requirements before publishing
• Use Elexbig's attribute suggestions to ensure consistency

💡 Pro Tip: Browse successful listings in your category to see how top vendors structure their product information. This helps you understand customer expectations and category norms.

Unrealistic pricing, or incomplete shipping details can trigger automatic rejections or customer complaints.

• Set competitive prices that reflect the product's actual value
• Provide clear shipping costs and estimated delivery timeframes
• Avoid placeholder prices like ₦0.00 or ₦1.00 unless you're offering quote-based services (and have approval to do so)
• Verify that sale prices are genuinely discounted from your regular price

⚠️ Note: Inconsistent pricing across different platforms may confuse customers. While you set your own prices, significant discrepancies can impact trust and conversion rates.

Before you submit your listing, run through this quick checklist:

• ✓ All required fields completed (title, SKU, price, stock, category)
• ✓ Clear, high-resolution images without watermarks or text overlays
• ✓ Accurate, detailed product description
• ✓ Correct category and attributes selected
• ✓ Realistic pricing with VAT included
• ✓ Shipping information clearly stated
• ✓ Product doesn't appear on the prohibited items list
• ✓ Title is clear and free from keyword stuffing

✅ Need More Help? Our Vendor Support team is here to assist. If you're unsure about any aspect of your listing, reach out before submitting, we'd rather help you get it right the first time.

Our customer support team is here for you.
Chat with Elex, our AI assistant. Look for the chat icon on this page
Open a support ticket
Email us at [email protected]